01. What is the Invisalign #SmileSquad?

02. How do we recruit members to join the #SmileSquad?

03. How can Invisalign Doctors get involved?

04. A summary of roles and responsibilities.

05. Frequently asked questions about the #SmileSquad programme.


What is the Invisalign #SmileSquad?

What is the Invisalign #SmileSquad?

The #invisalign #SmileSquad is our ambassador programme. A diverse team of ambitious, forward-thinking creators and influencers who believe better smiles have the power to create a better future.

For years, we’ve paired doctors with influencers for one reason – to help them achieve new, more beautiful smiles and share their Invisalign treatment experience with the world. Help us continue the movement by applying to treat #invisalign #SmileSquad members.


Why should you participate in this program?

Once Align identifies a doctor-influencer match, Align will contact you. By participating in this programme you can expect:  
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  *Brand coverage varies depending on planned activities within the market and the legal landscape.


How can Invisalign Doctors get involved?

Step 1

After each recruitment phase, we’ll let you know if any Invisalign #SmileSquad members have chosen to be treated by you. Their profile(s) will be shared with you for consideration.

Step 2

Once you have agreed to treat the Invisalign #SmileSquad member, our Concierge team will schedule an initial consultation.

Step 3

The influencer will attend their initial consultation with you. Please confirm and let us know that the influencer is suitable for treatment in order to proceed to the next step.

Step 4

We will send you the agreement and lab fee waiver code to get started. Please diarise the next appointment.


A summary of roles and responsibilities.

Our role in the programme What we expect from our Invisalign Doctors The Invisalign #SmileSquad
We ensure that Invisalign #SmileSquad members are true ambassadors, able to represent you and us in a meaningful and authentic way.An excellent treatment plan and patient experience from start to finish. Just like you do with every patient.Our #SmileSquad inspire their audience to realise the power of a straighter smile. Using their influence and the power of word of mouth, they educate their audience about Invisalign clear aligners and the importance of an experienced doctor to look after their smiles.

We educate influencers about teeth straightening using clear aligners and the Invisalign System. To deliver an amazing patient experience throughout their treatment journey, supporting them in their smile transformation.They will create and post social media content (Instagram stories, YouTube videos etc.) about their own Invisalign treatment journey that is aligned to our brand values.
We will waive the lab fees for both Invisalign treatment and Vivera retainers.Waive the chair time fees of the #SmileSquad member.
This means no charge to the patient or Invisalign.
The #SmileSquad will share their authentic experiences including:
• Motivation to start treatment
• The Invisalign treatment process
• iTero digital scanner
• How and why aligners suit their lifestyle
• Their feelings before, during and after treatment
• Importance of their doctor in the process
• Impressions about their doctor, clinic and clinic staff
• How their doctor and Invisalign transformed their smile and improved their self-confidence
We enter into an agreement with the influencer in order for them to undergo Invisalign treatment, become an Invisalign ambassador and create content.To enter into an agreement with us to make our partnership
The #SmileSquad are permitted to mention the name of their Invisalign Doctor or clinic, as long as the Doctor has given them permission to do so.
We stay in close contact to inspire and motivate our influencers. We monitor content and its performance closely, so that we can continue to improve the programme. Keep Invisalign informed of updates after any appointments or communication.
We will provide regular updates on the performance of the #SmileSquad and your dedicated influencers.Keep an eye on your inbox for regular updates.


How we recruit members to join the #SmileSquad

Applications open 3 times a year on our dedicated site www.invisalignsmilesquad.com

In 2019, we will be recruiting members from the following countries:


Frequently asked questions.

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How many influencers can I treat?

Influencers embarking on their smile journey select an Invisalign Doctor of their choice. You can treat a maximum of 3 influencers per year, or multiple doctors can treat a maximum of 5 in a specific clinic.

Will I need to sign a contract?

Yes, but only if the influencer chooses you and is suitable for treatment. You will be required to enter into an agreement with Align Technology to provide treatment to the patient.

If the influencer who chose me does not correspond to my expectations, can I still remain involved in the programme and treat another influencer instead?

We will let you know if there will be new influencers in your area who would like to be treated by you.

Can I be paid for my services or materials, X-rays, etc.?

For the purpose of this partnership we would like to ask you to absorb your costs while we waive the Invisalign and Vivera lab fees.

What happens if I don’t feel clinically comfortable treating the influencer?

Please let us know as soon as possible if you do not believe you can treat the patient.

In how many posts can I be mentioned?

Influencers create content about their own treatment experience, so it’s up to them to tag you whenever they feel it is most relevant.

Can I use the content to promote myself/my practice?

You can repost/reshare the content using platform functionality, provided you have obtained prior written consent from the influencer. Please refer to the recommended guidelines provided to you on this topic.

Can I create content for the practice with the influencer?

This is a matter between you and the influencer, as we cannot advise on separate activities with the influencer. We encourage you to speak directly with your influencer.

What happens if the influencer is not happy?

Influencers are encouraged to reach out to us to discuss the reasons why they are not happy with their treatment, so that we can look together for solutions.

I already treat(ed) interested patients. Can they get involved?

Please encourage them to visit www.invisalignsmilesquad.com and apply during the application periods.